Fiat Kicks Off ‘Drive for the Fans’ Social Media Contest
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Originally posted on CBS Detroit:
AUBURN HILLS — To commemorate the first “Fiat 500 Abarth Driving Experience,” Fiat has selected five Facebook fans to participate at a special inauguration drive event taking place in Las Vegas on Thursday, April 26.
The five Facebook participants will team up with five automotive bloggers, five lifestyle bloggers and five professional drivers in a series of driving challenges. The teams will compete for a variety of trips and prizes on behalf of other Fiat Facebook fans (contestants) online.
To enter, contestants can visit www.Facebook.com/FiatUSA and click on the “Drive for the Fans” tab. Fiat Facebook fans will be able to select their favorite team and enter for a chance to win a drive experience for themselves in one of six Fiat Abarth Driving Experience locations across the country. In addition to selecting their favorite team, the “Drive for the Fans” tab also will allow contestants to track the score for each team, learn more about track modules and view on-site video and photo coverage of the track experience.